On a quiet street in Wilmette, native plants bloom in broad sweeps and bright bursts, bringing color and life to what was once an ordinary strip of lawn separating the sidewalk from the curb.
The violet blossoms of blue vervain hover above clusters of frosty-white mountain mint, golden lanceleaf coreopsis, orange butterfly weed and pink poppy mallow. Monarch butterflies visit the buffet of pollen and nectar, as do wasps, bees, bugs and moths.
Humans pause as well, with a passing bicyclist turning her head to look and a man in an orange Kia pulling to a full stop.
“Awesome!” the man calls out to Amanda Nugent, who is standing nearby. “Is this your stuff?”
“It is,” Nugent says with a smile.
At a time of growing concern about declines in insect populations, native plants are having a moment, with local fans such as Nugent showcasing them in parkways and front yards and community garden walks featuring them alongside the traditional roses, salvias and lilies.
National trend data isn’t readily available, but the Northern Illinois Native Plant Gardeners Facebook page recently reached 10,000 members, up from 6,000 just two years ago. There’s also the Native Gardening in Illinois group with 6,500 members, and Native Plant Gardens in the Upper Midwest with 24,200 members.
The Chicago garden center Christy Webber reports spring native plant sales have almost doubled since 2023, from about $50,000 to $93,000.
And at the Monee native plant nursery Possibility Place, co-owner Tristan Shaw says his retail operation sold more native plants in the first eight months of 2025 than in all of 2024.
“There’s always been a core of people who have been preaching this (native plant) gospel, but it really just has gone crazy within the last 10 years, and especially within the last three or four,” said Bob Sullivan, an administrator of the Northern Illinois Facebook group.
People are turning to native plants for many reasons, including their natural good looks and low-maintenance profiles. But reports about declines in beneficial insects — including monarch butterflies and the federally endangered rusty patched bumblebee — have played a major role, observers say.
“Native gardening for many people is empowering,” Sullivan said. “It is something they can do that is rewarding, they see immediate benefits, and they’re getting a lot of reinforcement from scientists who are telling them, your yard really can make a difference.”
‘An amazing shift’
Amanda Nugent had always been interested in both gardening and conservation, but she didn’t really appreciate the connection between the two until she read the book “Bringing Nature Home” by University of Delaware entomology professor Doug Tallamy.
Tallamy, a bestselling author and a leader in the native gardening movement, is among the scientists who say that insects — a vital link in the food chain — are in trouble.
An influential 2017 study in the journal PLOS ONE found a 75% decrease in flying insects in German nature preserves over 27 years, and in 2021 the National Academies of Sciences produced a special issue on insect decline, with the authors of one article writing, “Urgent action is needed on behalf of nature.”
